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Magazine Profile:
Established 1983
Distribution National
Frequency Every 4 weeks - 13 issues per year
Circulation 26,351 (Audited by ABC June 2004)
Readership Profile:
Fleet Managers
Owner Drivers
Federal & State Governments
Local & Shire Councils
Purchasers of new trucks
Fleet maintenance managers
Transport Company
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| Deals-On-Wheels - delivering results: |
You do not get to the top of the truck magazine market and stay there without delivering results for advertisers. For 17 years Deals On Wheels has been the top-selling truck magazine in Australia, and the distance between it and rival publications is continuing to grow.
The reason for this spectacular success is simple: Deals On Wheels is the life blood of trucking and is read by 100% of people who live and breathe the transport industry.
Fleet managers and government bodies use it as a business document to value their fleets before they upgrade to new trucks. Maintenance managers use it as the national guide to truck parts for all makes of vehicles. Fleet drivers and owner operators use it to source vital information from the vast editorial section about new truck launches and technological developments.
Deals On Wheels magazine keeps the transport industry going through good times and bad. A legendary reputation for selling products and building brands. Part of the Australian Trucking culture. |
| ADVERTISING CONTACTS |
NSW / ACT
Trade Media
Contact: Phil Arane
Phone: +61 2 9873 5444
Fax: +61 2 9873 4995
Mobile: 0407 076 585
 phil.arane@traderclassifieds.com.au |
VIC/TAS
Wyeth Media Services
Contact: Rowan Wyeth
Phone: +61 3 9701 8844
Fax: +61 3 9558 2840
admin@wyethmedia.com.au |
SA / WA
Cumberland Media
Contact: Tony Guiliani
Phone: +61 8 8221 5855
Fax: +61 8 8221 5866
cblmedia@bigpond.net.au |
NT / QLD
D & A Media Pty Ltd
Contact: Diane & Aaron Goodchild
Phone: +61 7 3886 8560
Fax: +61 7 3886 8564
sales@damedia.com.au |
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| COMMERCIAL ADVERTISING RATES - including GST - effective January 2007 |
| |
| Ad type |
Casual |
3x |
6x |
12x |
|
|
| Colour - Gloss |
$ |
$ |
$ |
$ |
|
|
| Full Page |
3,289 |
2,981 |
2,827 |
2,673 |
|
|
| Half Page |
1,980 |
1,793 |
1,705 |
1,606 |
|
|
| Quarter Page |
1,089 |
990 |
935 |
891 |
|
|
| |
| Covers |
$ |
$ |
$ |
$ |
|
|
| Inside Back |
3,630 |
3,289 |
3,124 |
3,058 |
|
|
| Inside Front |
3,971 |
3,608 |
3,421 |
3,344 |
|
|
| Outside Back |
4,290 |
3,905 |
3,696 |
3,322 |
|
|
| |
| Newsprint Colour |
$ |
$ |
$ |
$ |
|
|
| Full Page |
1,694 |
1,562 |
1,496 |
1,419 |
|
|
| Half Page |
990 |
924 |
880 |
836 |
|
|
| Quarter Page |
649 |
594 |
572 |
550 |
|
|
| 1/8 Scatter Page |
363 |
341 |
330 |
319 |
|
|
| |
| Mono |
$ |
$ |
$ |
$ |
|
|
| Full Page |
1,408 |
1,287 |
1,210 |
1,144 |
|
|
| Half Page |
847 |
770 |
726 |
693 |
|
|
| Quarter Page |
561 |
506 |
484 |
462 |
|
|
| 1/8 Scatter Page |
308 |
286 |
275 |
264 |
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| ADVERTISING MATERIAL DEADLINES |
| All Dealer and Display advertising must be pre-booked by the Friday advertising deadline |
| Issue |
Colour |
Black & White |
On Sale* |
| 295 |
Friday |
04/01/2008 |
Tuesday |
08/01/2008 |
Monday |
21/01/2008 |
| 296 |
Friday |
01/02/2008 |
Tuesday |
05/02/2008 |
Monday |
18/02/2008 |
| 297 |
Friday |
29/02/2008 |
Tuesday |
04/03/2008 |
Monday |
17/03/2008 |
| 298 |
Friday |
28/03/2008 |
Tuesday |
01/04/2008 |
Monday |
14/04/2008 |
| 299 |
Friday |
24/04/2008 |
Tuesday |
29/04/2008 |
Monday |
12/05/2008 |
| 300 |
Friday |
23/05/2008 |
Tuesday |
27/05/2008 |
Monday |
09/06/2008 |
| 301 |
Friday |
20/06/2008 |
Tuesday |
24/06/2008 |
Monday |
07/07/2008 |
| 302 |
Friday |
18/07/2008 |
Tuesday |
22/07/2008 |
Monday |
04/08/2008 |
| 303 |
Friday |
15/08/2008 |
Tuesday |
19/08/2008 |
Monday |
01/09/2008 |
| 304 |
Friday |
12/09/2008 |
Tuesday |
16/09/2008 |
Monday |
29/09/2008 |
| 305 |
Friday |
10/10/2008 |
Tuesday |
14/10/2008 |
Monday |
27/10/2008 |
| 306 |
Friday |
07/11/2008 |
Tuesday |
11/11/2008 |
Monday |
24/11/2008 |
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| * WA on sale date 2 days later than stated |
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